President & CEO
Kim Sidoriak is the newly appointed President and CEO of Visit Carlsbad and is responsible for leading the organization and destination stakeholders to elevate Carlsbad as one of the premier tourism destinations in Southern California.
Prior to joining Visit Carlsbad, Kim held leadership and marketing roles at Santa Monica Travel & Tourism, Hilton Hotels Corporation and Saatchi & Saatchi Advertising. Kim received a Bachelor of Arts in Communications from University of Southern California and earned her Certified Destination Management Executive credential from Destinations International. She lives in Carlsbad with her husband and two young children.